Twitter Converting All Profiles to Header Image Layout

 Twitter announced that starting tomorrow, all existing Twitter accounts will automatically be converted to the new layout. This means  all personal and company/brand accounts will now have a gray header image unless the account was previously updated with a personalized header. 

Several months ago, I wrote a blog post  explaining how to change a header image and highlighted the benefits brands will see from the new layout. Similar to Facebook’s cover photo, Twitter’s header image is now a focal point of the profile page. All companies, brands and personal accounts should be taking advantage of the new layout. The Twitter header image is a great opportunity to tell a brand story and strengthen messaging, or tell your own story. Unlike Facebook, this header image does not yet have regulations and can be used for branding, contests and much more! 

A few of my favorite headers images include Nike, Coca-Cola and General Mills. What are some of your favorites? 

 

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